11 Comments
User's avatar
John Brewton's avatar

Volume was never the point. It was just the only proof of effort we had.

michelle ray's avatar

Agree, but volume is still rewarded, at least by the algorithm.

Dr. Michael Meneghini's avatar

Building trust and connection beyond surface-level noise is what truly sets leaders and brands apart

Sharyph's avatar

The shift from volume to distinctiveness is hitting every feed right now.

The real challenge now isn't keeping up with a schedule, it is having the guts to put a truly unique perspective out there.

michelle ray's avatar

I think the real challenge is being heard, the algo still favors volume.

michelle ray's avatar

A writer’s voice and experience are the two greatest assets because they can’t be duplicated.

Joël Kai Lenz's avatar

Great piece showing that you can output more but it’s useless if it doesn’t have a soul and clear message behind. Great piece!

Julia | Taking you global's avatar

Knowing what is worth talking about, not talking about everything that’s out there at the moment…

Michael Wallace's avatar

Without your own voice and experience in your work, you will become irrelevant over time. Give them your story, your perspective through experience, that’s all they want.

Alexandra Mateus's avatar

"AI cannot be wrong in a way that is distinctly, recognisably yours." That's it. The mistakes, the updates, the positions held before they became obvious, that is a weight no model can carry. Sharp piece!

Daniel Ionescu's avatar

AI can make everything sound passable now.

There’s so much writing that feels technically fine and completely dead behind the eyes.

The last unfakeable thing might just be having a pulse and an opinion.